E Commerce and Internet. We are living in the age of technological advances. Development in our society began to happen post the World Wars, where in Industrial revolution started changing the face of economies. With evolution of Information Technology we first heard the Radio and later the TV that could capture pictures from the air and show it on … Read More
Rankings Drop After Mobile Usability Fail? Google’s John Mueller responded to a Reddit SEO discussion where a search console warning about mobile usability was soon after followed by a rankings drop in a medical related website.
The timing of the drop in rankings happening soon after search console issued a warning about mobile usability issues made the two events appear … Read More
Just recently, Google announced some changes to ad extensions—all of which are pretty good, but which may be a little confusing to beginner advertisers—so we’re clearing it all up in this post.
Enlarge image | View the Twitter thread.
The four updates are as follows:
- Ad extensions are now called assets.
- [Legacy] extensions easier to create and preview.
A well-thought-out content strategy has become a vital piece for business’ digital marketing efforts. Building upon the core pages of your website with supporting content – such as blog posts, buyer’s guides, FAQ pages, etc. – is a great way to improve rankings, increase awareness of your business’s capabilities, and funnel additional traffic
Ecommerce is expected to grab even more of the retail pie, with a projected growth of nearly $11 trillion between 2021 and 2025.
An increasing number of ecommerce sites want a piece of this pie, making it critical that your search strategy delivers.
Add to this the fact that advertising costs are reaching the realm of prohibitive, only to often
Running a business is hard work. While focusing on marketing, sales, profits, and losses, it is easy to overlook the importance of customer experience.
Customer experience (CX) is crucial for the success of any business, and this growing field has plenty of information available. Renowned experts offer knowledge that can help educate you on how to connect with your audience